HallBriefTrade show account intelligence

MIDO

MIDO brings eyewear buyers into the same marketplace as the companies that design, manufacture and supply it. About 42,000 visitors from more than 160 countries attended in 2026, alongside 1,200 exhibitors. Its international character is visible beyond the big frame groups: independent designers, Asian manufacturers, lens producers and machinery suppliers share the fair at Fiera Milano Rho.

See MIDO 2027
How often
Every year in February
Venue
Fiera Milano, Rho
Organizer
IES International Eyewear Solutions
Visitors (2026)
42,000
Exhibitors (2026)
1,200

By year

Lists with MIDO