HallBriefTrade show account intelligence

Your next
trade show.
Make it count.

We study your business. Then we study the show.

We rank every exhibitor at your next show for your business, find the people worth meeting, and show you how to reach them. You spend the show with the right people instead of walking the aisles hoping to find them.

Seven months out.

The list shows up.

The show posts its exhibitors months before anyone’s thinking about it. A thousand companies, each with a hall and a booth number. Some teams download it into a spreadsheet. Most just leave it on the show’s website and scroll through it when they remember to.

Marketing does what it can.

About a month out, someone on the marketing team sits down with it. They tag the ones that look like customers, give each a rough score, add a column for the booth. It’s honest work, but it’s one person against a thousand rows.

Sales gets a list of companies.

Not people. Company names and booth numbers. There’s no one to email, no one to call, so nobody reaches out before the show. The first conversation with a target account happens at the booth, cold, if it happens at all.

Then the floor.

Three days, a thousand booths, and no plan for the day. Reps walk the aisles, scan badges, collect ink pens, and talk to whoever stops. It’s the biggest line in the marketing budget, and it runs on luck.

A thousand booths. Three days. No plan.

What changes

Less time on the list. More time with buyers.

A show is one of the biggest bets in your marketing budget. HallBrief helps you spend it on the right conversations.

  • 89 hours

    to sort one big show by hand

    Two minutes each for the 2,676 exhibitors at PACK EXPO International. We rank every one of them for your business, usually within about an hour.

  • 40%

    of the average exhibitor budget goes to floor space alone

    Staff, show services, booth design and shipping take the rest. Put your team’s hours on the floor into the companies that can buy from you.

    CEIR, How the Exhibit Dollar Is Spent, 2026

  • 90%

    of attendees plan their visit before the show

    Arranging meetings with exhibitors is one of the first things they plan. Reach the right people weeks ahead and get onto their schedule.

    CEIR, Attendee ROI Playbook, 2018

  • 80%

    of attendees say events are their top way to find new products

    The buyers are there looking for suppliers. Know which of them are yours, and who they are sending, before the doors open.

    Freeman, Trends Report, 2024

How it works

Pick your show. Get a plan for the floor.

Tell us about your business and we do the research. You get the ranking, the people and how to reach them, usually within about an hour.

  1. 01

    Pick your show

    Search the shows we already cover. If yours is not listed, tell us which one and our team will work with you directly to get it ready.

  2. 02

    Tell us what you want from it

    A few minutes on what you sell, who you want to meet and what a good show looks like for you. Your answers decide who rises to the top of your list.

  3. 03

    Order the show

    Buy one show, or a year of shows at a lower price per show. Everyone on your team gets access at no extra cost.

  4. 04

    Get your plan

    Every exhibitor ranked for you, the people to meet at your top companies, and a report to walk your team through. Usually ready within about an hour. Every brief gets a quality check first, and if something needs fixing, delivery can take up to two business days.

  5. 05

    Book meetings before you fly

    Export the companies and contacts to your CRM or outreach tool and start asking for meetings weeks before the doors open.

Prefer to talk it through? Book time with Brad

Everything your team needs to work the show.

Find the companies worth your time, see who they are sending, and take every contact into your CRM.

Search the shows we cover, or ask us to add yours.

People to meet

Know who to look for, and why.

For your priority companies, we find the people most likely to work the booth and tell you why each one is worth your time, with email and phone wherever we find them.

These are predictions, not promises. We cannot guarantee that anyone will attend, and even confirmed attendees sometimes change plans.

Cranleigh Packaging

Booth S-4580

Why this company matters to you

Buys metallized and high barrier film at scale across its converting network, and is moving 2027 structures to recyclable mono-material films.

Suggested opener

Which of your 2027 structures could move to a transparent high barrier film like ReinClear?

Who to look for, and why they will likely be there

  • AB
    Aaron BettsPresident, Cranleigh Flexibles Converter & DistributionLeads Cranleigh's converting and distribution business in North America and may use the show to meet film suppliers and compare new barrier structures.betts@cranleighpkg.com · +1 616 555 0182
  • CD
    Craig DonnellyBusiness Group President - Cranleigh Flexibles North AmericaRuns Cranleigh Flexibles in North America and is likely at the booth to meet key suppliers and customers.craig.donnelly@cranleighpkg.com · +1 616 555 0190
  • CF
    Camille FontaineVice President Healthcare Flexibles, Global and EMEAHeads healthcare flexibles worldwide and is likely looking at new barrier materials for medical packaging.camille.fontaine@cranleighpkg.com
  • DR
    Damien RousselProduct Development Director - HealthCare marketsLeads product development for healthcare packaging, the team that qualifies new films before Cranleigh buys them.damien.roussel@cranleighpkg.com

Example

See what you get.

A complete example for Reindl Coated Films, a fictional maker of coated packaging films, at PACK EXPO International. Page through it here or download it.

Download the PDF
Cover

1 / 8

Cover

Your company, your show, your dates.

Most of the work is done before you order.

1,395

upcoming shows ready to order

516,083

exhibitors already listed

12,913

companies already researched

175,851

people already identified

Shows we cover

Upcoming shows, ready today.

1,395 upcoming shows are ready to order today, and we keep adding more.

Not seeing your show? Tell us which one and our team will work with you to get it ready.

Hover over or tap a logo to see the show's dates and size.

Pricing

One show at a time, or a year for less.

Choose an annual plan for your team, or purchase a single show report.

Single show

One show report for your whole team.

$1,500

Up to 100 companies and 5 strategic account briefs.

Annual

10 shows per year · Up to 100 companies and 5 strategic account briefs per show

$10,000

Billed annually. Allowances renew each year.

Contact sales for additional shows.

Contact sales for additional strategic account briefs.

Every show includes

Ranking

Every exhibitor, ranked for you

Scored for fit, impact and access to your business, so your list starts with the companies worth your time.

People

The people to meet

Who your priority companies are likely to send, why they matter and how to reach them.

Export

Your contacts, exported

Names, titles, emails and phones for every target company, ready for your CRM or outreach.

Report

A show report

Who to see and why, ready to walk your team through.

Team

Your whole team

Unlimited seats at no extra cost.

Support

A team behind every show

Questions about your show or your results? Our team answers.

Questions, answered.

Still unsure? Email brief@hallbrief.com.

Shows

What you get

Plans and billing

Your next show. Walk in knowing.

Pick the show, answer a few questions, and walk in knowing who to meet and how to reach them.

Prefer to talk it through? Book time with Brad

Turnaround
Usually within an hour
Seats
Unlimited and free for your team
Export
Every company and contact, yours to use