HallBriefTrade show account intelligence

Scanautomatic 2026

Scanautomatic brings Swedish and Nordic automation buyers to Gothenburg for the components and systems that go into working factories.

Oct 20-22, 2026 · Swedish Exhibition & Congress Centre, Göteborg

Visitors expected
7,500
Exhibitors in 2024
250
Show days
3

Its audience includes automation engineers, electrical designers, project managers and company owners, with machinery, electrical engineering and consulting prominent among the industries represented. In 2024, 85% of visitors influenced or made purchasing decisions. That makes the fair relevant to suppliers selling into actual engineering and investment projects.

The pairing with ProcessTeknik connects factory automation with process-industry production. Together, the two fairs attracted 7,306 trade visitors and 250 exhibitors in 2024. Scanautomatic covers sensors, controls, robotics, industrial IT and HMI alongside the less visible infrastructure of power supplies, connectors and networks. Its program also takes on the problems surrounding those products: skills development, industrial cybersecurity and machine safety. The emphasis on AI and smart production sits alongside established automation hardware, giving the Gothenburg meeting a practical connection between digital ambitions and plant equipment.

How it compares

  1. Hannover MesseHannover, 110K
  2. ProcessTeknikGothenburg, every two years
  3. This show: ScanautomaticGöteborg, 7,500
  4. SPS - Smart Production SolutionsNuremberg, 56K

For a Swedish manufacturer or an automation supplier building Nordic relationships, Scanautomatic offers a concentrated local industry meeting. Its combination of component suppliers, engineering contacts and research partners suits conversations about integrating technology into existing production. The connection with ProcessTeknik is especially useful when an automation project also touches process efficiency, energy use or resource management.

SPS - Smart Production Solutions in Nuremberg provides a wider international comparison of automation technology. Its annual November show drew 1,175 exhibitors and 55,938 visitors in 2025. Buyers choosing between controllers, drive systems, sensors, industrial communications and manufacturing software have a larger specialist supplier field there. Scanautomatic earns its place when the Swedish customer base and Nordic application context matter more to the trip.

Hannover Messe occupies the broader industrial position in the spring calendar. Its 2026 show attracted 110,000 visitors, spanning manufacturing, industrial AI, robotics and energy infrastructure. It suits international market development and projects that cross several industrial disciplines. Scanautomatic is a more concentrated choice for an automation team working with Sweden and neighboring markets, while ProcessTeknik extends that visit toward the production process.

Scanautomatic is the right trip for automation teams and suppliers whose next projects depend on Swedish and Nordic industrial relationships.

Who exhibits

The supplier mix joins control systems and robotics to the components that make them work on a factory floor. BLOCK brings transformers, power supplies, reactors and EMI filters. Recent Scanautomatic participants include Beckhoff in automation systems, DOBOT in collaborative robotics and Murrelektronik in decentralized automation. Together with sensors, industrial networks and HMI, that range gives engineering teams a route from the machine architecture to its electrical and digital details. Research and education partners add a skills and development perspective.

This year's list is on its way. A HallBrief brief ranks every exhibitor against your goals and finds who to meet at each. Get a brief

Scanautomatic 2026

Scanautomatic 2026 puts industrial resilience alongside automation technology. OT Security Day brings a dedicated cybersecurity conference in Swedish, while the Industrial Stage covers automation, digitalization, AI and IoT. TankeSMEDJAN Hållbar Produktion connects those themes with sustainable and safe production. Plantvision’s Beyond Tomorrow podcast broadcasts live during the fair, and the Swedish Technology Prize rewards innovations from the two neighboring shows. Oktoberfest and the Gothia Towers lobby-bar gatherings extend the industry conversations beyond the exhibition floor.

  • Combine automation supplier discussions with ProcessTeknik when a project also involves process efficiency or energy use; the fairs share admission.
  • Choose OT Security Day if plant cybersecurity is central to your visit, and plan for a program delivered in Swedish.
  • Use Oktoberfest at Restaurant Season and the Gothia Towers lobby-bar After Work as the show’s dedicated settings for conversations outside the halls.

Exhibiting

Scanautomatic offers Smart, Open and Premium shell stands as well as custom designs through Adapt. Shell prices include space rental, with Expostart and exhibition insurance charged separately. Expostart includes customer invitations, digital follow-up tools and a visitor scanner. This structure suits component and system suppliers demonstrating how their products fit Swedish industrial applications.

What your brief includes

The full exhibitor list, and what to do with it.

  1. Halvorsen ProzesstechnikIndustrial machinery / Germany#3
  2. Alpenküche SystemeCommercial kitchens / Austria#4
  3. Brauwerk WielandBeverages / Germany#5

#3Halvorsen Prozesstechnik

Why it matters
Their hygienic conveyor line fits the plant expansion you described.
Who to meet
Head of Key Accounts, Food Processing
What to ask
Lead times for installations in 2027.

Example from a sample brief. The company is fictional.

How a brief is made

  1. Tell us your goals

    A short interview: what you want from Scanautomatic and which kinds of partners you are after.

  2. We research each company, one by one

    For each company: what it makes, who it sells to, how it fits your goals and who buys there. Then we compare them side by side and rank the ones worth your time.

  3. Walk in with a plan

    A ranked list, a deep dive on each of your top picks, the people to meet and a strategy deck, all before the doors open.

Walk into Scanautomatic knowing who to meet.